After years working in fashion and creating campaigns for Dior among others, Laura Sciacovelli turned her attention to something that stands in contrast to the controlled image-making of the fashion and advertising world. She sought to leave space for accidents, mistakes, imperfections, and traces of truth.
Polaroids have become her language of choice. Each image is a journey, an unpredictable apparition. The photograph does not appear immediately—it emerges slowly, as if from a secret interior. Colors shift, edges blur, and shadows linger where she does not expect them. Imperfections appear like scars, like traces of another reality. To work with Polaroid, for Sciacovelli, is to accept fragility as part of the process—to recognize that beauty is never fixed.